Is pay per lead the new vehicle for SEO? The US has seen a massive growth in pay per lead with more and more companies trusting this form of marketing to either replace SEO or work alongside SEO campaigns that they are running.
Pay per lead – what is it?
A massive part of a company’s growth is being able to generate leads/enquiries on a regular basis. Traditional advertising methods such as yellow pages, newspapers, radio and even TV are no longer looked upon as a sure fire way of achieving this. With more and more constraints on cold calling and the use of dedicated call centres, companies have been turning to the internet as a way of getting more business however with more and more so called internet marketing experts to choose from, internet marketing is by no means any form of guarantee that this lead/enquiry void will be filled, in fact, very few companies have found the right company to help, up until now.
Two Hats Digital have came up with a pay per lead formula where both parties win. Colin Fulton our MD was very aware that more and more companies were aware that the internet was the place to be yet were still very nervous in taking that leap. For any company any form of advertising is a huge risk as it needs money, time and effort invested whilst trusting that the company providing the service will deliver, which is why Two Hats Digital have came up with a formula which has practically no risk at all for the customer.
Pay Per Lead – simply explained
No risk what so ever, sounds too good to be true, so let’s explain. Our pay per lead partners don’t invest any money in a website, they don’t invest any money up front at all in anything. Time invested is minimal as well, the only time needed, is a meeting before we start and once we have agreed to go ahead the client sits back and waits till the leads/enquiries start coming direct to them. Once this happens the client quite simply invests some time weekly looking and listening to the enquiries that come through and decides which are real business opportunities. After this is agreed the client will then pay, pretty simple, yes?
To find out if we could be the perfect pay per lead partner for you contact us today to arrange a face to face fact finder meeting!